
Realtors, this message is for you. You hold the keys—not just to homes, but to the future of our neighborhoods. Today, I ask you to take a step that could transform Rocky Mount in ways you might not have considered.
We all understand the financial realities of your profession. Selling high-end homes to top clients is a natural focus, and it’s where the commissions can be most rewarding. But imagine this: What if each realtor in Rocky Mount committed to selling just one home that isn’t at the top of the market? One bungalow, one shotgun house, one fixer-upper that needs new life.
By guiding a buyer toward these homes and helping them see the potential, you would do more than close a sale—you’d contribute to revitalizing a neighborhood. You’d help preserve the charm and character of our city while inspiring others to reinvest in our community.
The reluctance to show homes that require work is understandable. They can be harder to sell, the buyers more hesitant, and the payoff less immediate. But the impact of just one sale like this could ripple through a neighborhood. It could be the start of a domino effect, where one homeowner’s effort inspires the next and the next.
And let’s not forget about the growing opportunities in “living above the store.” Our downtown is seeing a resurgence, with historic buildings being repurposed for residential living. What if you encouraged your clients to consider these unique spaces? The future of Rocky Mount’s downtown isn’t just in its storefronts but in the people who choose to live, work, and thrive there.
This isn’t just a call for altruism—it’s a call for leadership. Realtors are in a unique position to influence the direction of our city’s growth. You can make a tangible difference in Rocky Mount, not just by selling homes but by selling the idea of a vibrant, inclusive community where every neighborhood matters.
So, what do you say? Are you ready to lead by example? Let’s make 2025 the year where every realtor in Rocky Mount takes on one transformative sale. Together, we can honor the past, build the future, and create a Rocky Mount we’re all proud to call home.
